By Otsile Kadiege
In February 2021, Suzuki sold 2,142 new vehicles, largely thanks to the Vitara Brezza, followed by March when Suzuki hit a new record of 2,397 vehicles sold. The dealer network set its own new record of 1,962 units, or almost 82% of all Suzuki vehicles sold and 3,134 Suzuki cars, SUVs and commercial vehicles in September. Another sales record was in August, when Suzuki sold 2,470 vehicles which cemented Suzuki’s position as the fifth best-selling vehicle brand in SA.
October belonged to Suzuki’s dealer network, which has since grown to 75 dealers. In this month, the brand sold 2,593 vehicles, with dealers registering 2,083 of the units sold. In November, Suzuki again broke through the 3 000-unit mark, but fell just short of its overall record. Despite this, the dealer network hit a new record of 2,097 units and no fewer than 17 dealers each sold more than 50 new Suzuki models in one month.
During the month of December, the Japanese automaker sold 2,102 new vehicles and has a passenger vehicle market share of 8,18%. This means Suzuki delivered 27,583 new Suzuki models to customers in 2021, the highest on record.
Suzuki Motorcycles also had its best-ever start to sales of the Hayabusa range. They delivered 65 new Hayabusas to dealers in the first three months. In total, Suzuki sold 1 339 new motorcycles in 2021, with many orders in the pipeline for new models such as the Hayabusa and upcoming GSX-S1000 and GSX-S1000GT that are planned for introduction in the first quarter of 2022.
Suzuki hopes to continue breaking records in 2022 as well as getting as many new vehicles as possible to eliminate or shorten any residual waiting lists that resulted from the disruptions of the last two years.
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