By Otsile Kadiege

As part of its ‘In China, for China’ strategy, the Volkswagen brand is focusing its product offering to more closely reflect the needs of its Chinese customers. Now, the car manufacturer presents the first model from a new Volkswagen sub-brand: the ID.UNYX. The E-SUV coupé of the same name is characterised by a particularly progressive design, a smart human-machine interface (HMI) with a personalisable 3D avatar and a range of more than 600 kilometres.

Exterior design

The progressive design of the ID.UNYX is particularly powerful. Lifestyle elements such as the gold-coloured Volkswagen badge on the front and the golden vehicle lettering are distinctive features – the colour of these insignia is associated with the high quality, reliability and safety of a Volkswagen in China. Eye-catching elements at the front are the light signature of the LED matrix headlights including horizontal LED strip as well as a striking power-dome.

The silhouette of the ID.UNYX is characterised by a sharply cut character line that rises towards the rear. The rear end in sporty coupé style features a 3D structure of the LED tail lights plus illuminated horizontal strip and Volkswagen lettering. The intricate LED elements create a floating light effect, matching with the progressive style of the body design.

Performance and range

The entry-level version of the ID.UNYX is powered by a 210 kW electric drive motor on the rear axle. The motor is powered by a 77 kWh battery (net). The drive system can achieve ranges of up to 621 km (CLTC standard, China Light-Duty Test Cycle). There will also be an all-wheel-drive version with two electric drive motors and an output of 250 kW.

Stefan Mecha, CEO Volkswagen Brand China: “With the new ID.UNYX, we are expanding the spectrum of our electric ID. models in China with an avant-garde product. We are combining a confident, progressive design with a sustainable electric drive and state-of-the-art user experience. All of this perfectly matches the pulse of the times. Intelligently networked electric models such as the new ID.UNYX are the key to attracting young, lifestyle-oriented target groups and retaining existing customers for the Volkswagen brand.”